TravelBrands helping Sick Kids on Aug. 16

TravelBrands is giving back to Toronto’s Hospital For Sick Children in a big way this week, donating one per cent of sales to the SickKids Foundation on Wednesday (Aug. 16).

All net proceeds will be contributed to the SickKids’ Labatt Family Heart Centre and its stated goal of being the leading pediatric and congenital heart disease centre in the world. “Our goal is to bring the travel community together for a great cause,” says Frank DeMarinis, President & CEO, TravelBrands. “Whether you are a client or a supplier, we are encouraging everyone to support the advancement of child healthcare.”

In addition to the one-day donation, TravelBrands participates in a number of initiatives to raise money and awareness for SickKids. These events include an annual five-km employee walk, participation in the Mississauga Dragon Boat Race Festival and the annual TravelBrands Charity Golf Classic. TravelBrands also recently invited agents to donate their Loyalty Rewards points to Sick Kids.

To date, TravelBrands has raised approximately $447,000 for the SickKids Foundation.