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Tuesday,  August 18, 2026   11:08 AM
Travelbrands donates July 30 sales to SickKids
Nathalie Tanious, president & CEO of H.I.S. Canada Travel Inc., parent company of travelbrands. (Supplied)

Travelbrands’ annual SickKids Day returns July 30, with the company donating one per cent of all sales made that day to SickKids Foundation.

This year’s total will also be matched by a corporate donor, doubling the amount raised through the initiative.

Now in its 11th year, SickKids Day brings together travel advisors, industry partners, employees and travellers in support of pediatric care, research and innovation at the Hospital for Sick Children.

Travelbrands has raised more than $3 million for SickKids since the partnership began.

“The extraordinary work happening at SickKids every day changes lives, from the care children receive to the research and innovation shaping what is possible for generations to come,” said Nathalie Tanious, president & CEO of H.I.S. Canada Travel Inc., parent company of travelbrands. 

“That is why this initiative continues to mean so much to all of us. For more than a decade, our travel community has come together around this cause, and I am incredibly proud of what we have achieved and the difference we can continue to make together.”

Members of the travel community can also contribute directly through the Travelbrands SickKids fundraiser.

Travel advisors can donate their Travelbrands Loyalty Rewards points to SickKids throughout the year through https://www.travelbrandsaccess.com.


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