G Adventures joins United States Tour Operators Association

G Adventures has joined the United States Tour Operators Association (USTOA), becoming the organization’s 51st member.

"USTOA is proud to welcome G Adventures as an Active Member of USTOA," said Terry Dale, president and CEO of USTOA, in a press release Monday (April 28). "As a leader in small-group adventure travel, G Adventures has set the standard for responsible tourism—championing locally owned accommodations, guides, and businesses to ensure travel directly benefits the communities it touches. Their dedication to sustainability and community engagement aligns seamlessly with USTOA’s commitment to creating a responsible future for travel and tourism.”

"As the pioneer of community tourism, we at G Adventures understand the power of travel as a force for good, and we are thrilled to join USTOA and its venerable collection of tour operators,” added Steve Lima, VP of Growth for US and Latin America for G Adventures. “Now more than ever, our shared values of integrity and sustainability are needed, and we are excited to work alongside our industry’s advisors to amplify this message. Together we can use tourism to foster connection, understanding and positive change in our world."

Made-in-Canada G Adventures, which offers more than 900 community-focused trips in 100 countries, on all seven continents, is also a member of the Canadian Association of Tour Operators (CATO). 

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