CLIA and PTANA announce alliance

Cruise Lines International Association (CLIA) has announced today that it has formed an alliance with the Professional Travel Agents of North America (PTANA) organization.

PTANA, formed in 2009, has joined CLIA as a 2017 Premier Member and has committed to 100 per cent CLIA membership adoption among its approximately 150 travel agencies and 600 travel agents across 10 chapters worldwide.

The alliance, which is more than a year in the making, will allow PTANA travel professionals to access CLIA’s professional development and certification program, the official training of the cruise industry, to grow their cruise sales volumes.

“PTANA has proven themselves to be a valuable member of the cruise industry and I look forward to seeing them thrive as a new Premier Member of CLIA,” said Cindy D’Aoust, president and CEO, CLIA. “This alliance further underscores CLIA’s commitment to the travel professional community and our mission to be the unified voice for the industry.”

PTANA provides educational forums and networking opportunities for travel professionals, with each chapter hosting monthly seminars that provide members with selling techniques and up-to-date product and destination information.

“This unprecedented alliance will ensure PTANA agencies and agents are empowered with professional development tools and resources that are the gold standard for the cruise industry,” commented Lila Nicholas, national chairperson, PTANA, “and will help PTANA members increase their cruise sales while creating more satisfied and loyal cruise clients.”

Further information is available by visiting www.cruising.org, or by following Cruise Lines International Association on CLIA's Facebook and Twitter pages.