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Monday,  May 20, 2024 7:33 AM 

ACTA Manitoba's golf tourney a hole-in-one

ACTA Manitoba's golf tourney a hole-in-one
Blake Wolfe

Blake Wolfe is an award-winning journalist and editor, who joined PAX after nearly 10 years in Canada’s newspaper industry. In addition to PAX, his work has been featured in publications such as the Metroland Media group of newspapers and the Toronto Sun.

ACTA's new president Wendy Paradis was welcomed to her first ACTA Manitoba golf tournament this week, complete with a good old fashioned western hoedown.

Paridis played along completely wearing a Stetson and appropriate attire, welcoming the players as they arrived at the registration desk.

As the new sheriff in town, her presence may have had a decided impact on the weather forecaster who threatened rain and thunder showers. Dark clouds would gather in the near distance and pass by only scarce kilometres away, but over the Rossmere golf track the heat was on, and the lighter cloud cover often parted to make way for blue sky and the shining light of the sun.

With the December departure of long time local executive director Shelley Morris, there might well have been concern about how well this first tournament without her would function.

But as Evelyn Sinclair of the Manitoba committee underscored, the administrative portions of the event were passed over to Deanne Osborne in the national office in perfect shape, and this committee has been in place for a long time. With Sinclair, Marlene Nowensky, Tammy MacIntosh, Clint Remarchuk and Carol Zimmerman doing the groundwork in Manitoba, the event ran as smoothly as it should have. Osborne’s experience in working on the ACTA Ontario golf tournament proved to be a valuable asset in establishing quick and effective communications.

After the golf portion of the event, about 70 members and guests enjoyed a country-style BBQ buffet, while Wendy set out some of the plans she has for the organization as she takes hold of the reins.

She reiterated the four pillars of her ACTA mandate, from advocacy to education, promoting the value of working with travel agencies, and the bringing together of the travel agent community with key partners.

At the close of the evening, with the support of other suppliers, each participant would happily gallop away wined, dined, and with a prize in their hands.

In a separate discussion with PAX,Paradis outlined her current planning strategy, which will form the foundation of a more comprehensive platform and structure she will announce by late August or September.

She has been travelling across the country gaining input from the various regions, adding she is on a "listening tour" and is approaching each situation with an open mind, without being necessarily caught up with what always was, but thinking more about what the organization needs to become.

“What really are the needs, and how do I structure the organization so ACTA is not only meeting the National needs, but provincial needs as well,” she said.

She is fully committed to ensuring that ACTA is “speaking with a strong clear voice for the travel agency community and the traveller in what is best for the industry,” she added.