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Sandals expands Beaches Resorts brand to the Bahamas
Sandals Resorts International announced today (July 31) the expansion of its family-friendly Beaches Resorts brand to the Bahamas with the development of Beaches Exuma.
Sandals Emerald Bay will close on Aug. 15, 2024, and will undergo a transformation that is anticipated to begin in fall 2024 before reopening as the new Beaches Exuma.
“Exuma was made for families and with more than 6,000 feet of shoreline, the new Beaches Exuma will be a gateway to discovering the incomparable beauty of this part of the Bahamas,” said Adam Stewart, executive chairman of Sandals Resorts International. “At the core of every great family vacation is the creation of memories so magical they last a lifetime. For more than two decades, I’ve cherished every moment I’ve spent together with my family along the lively shores of Exuma, where my own children have grown up among one of nature’s most inspiring playgrounds — from swimming pigs, majestic sea turtles, sandbars and so much more.”
Originally developed as a family-oriented resort when it opened over two decades ago, the existing Sandals property maintains an ideal layout of beaches, pools, and areas for family-oriented play spaces and amenities across its expansive oceanfront acreage.
Exuma is also a natural wonder, renowned for its marine ecosystems and sea life, crystal clear waters, and beaches offering expansive white sandbars for exploration.
The new Beaches Exuma will include an evolved configuration of rooms with multi-bedroom villas, suites and connecting rooms.
Its 12 restaurants and culinary offerings will be upgraded and there will be an all-new Kids Camp, splash deck and much more.
Beaches Exuma will retain many beloved amenities, such as the full-service Red Lane Spa, and will provide access to the Greg Norman-designed 18-hole Emerald Bay golf course.
The Bahamas’ Deputy Prime Minister and Minister of Tourism and Aviation, the Hon. I. Chester Cooper, welcomed the expansion and said he is greatly anticipating the redevelopment of the property.
“Sandals has been a trusted partner with the Bahamas for many years,” said Cooper, who is also from Exuma and is the parliamentary representative for the area. “As we saw with the redevelopment of Sandals Royal Bahamian on New Providence nearly three years ago, when they invest in a property, it flourishes. We will miss the Sandals Emerald Bay, but we welcome Beaches Exuma, which will be an expanded endeavour that caters to more visitors and employs more Bahamians. Exuma is my home and I’ll be with her every step of this journey.”
This rebranding is part of a strategic plan for the Sandals Resorts International organization to significantly expand its footprint across the Caribbean, including recently welcoming Sandals Dunn’s River in Jamaica, Sandals Saint Vincent and the Grenadines, and Sandals Royal Curaçao into its family of resorts.
Guests with affected reservations at Sandals Emerald Bay are being contacted and provided with a variety of options for rebooking at another Sandals Resorts destination along with several special benefits.
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