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Oceania launches free marketing solution for trade partners
Oceania Cruises has launched Oceania Insider Connect, a trade solution powered by technology from Approach Guides to boost the sales and marketing efforts of its valued travel advisor partners.
“As we gear up for further growth with the addition of our eighth ship, Allura, launching next summer, this tool will support our travel partners and our mutual success. Our travel advisor partners are busier than ever and Oceania Insider Connect is precisely the type of innovative technology that will make it easy and efficient to grow their business,” said Nikki F. Upshaw, SVP, global sales at Oceania Cruises. “With Oceania Insider Connect, our advisors will be able to share the Oceania Cruises experience, boost their engagement and build enduring guest relationships – all with less work and this free, turnkey tool.”
Two marketing solutions for agents
Oceania Insider Connect offers two marketing solutions: instantly co-brandable marketing pages - to showcase Oceania Cruises’ itineraries, onboard experiences, destinations, ships and latest promotions; and a co-branded website with real-time pricing and availability, driving actionable leads directly to advisors.
In addition to pre-designed content experiences and offers using dynamic images and marketing, Oceania Insider Connect supports advisors with their marketing outreach, harnessing the power of AI to suggest unique, engaging social posts and client emails as well as creating dynamic QR codes linked back to an advisor’s own website.
The new solution is powered by technology from Approach Guides, the leading content optimization platform for travel brands, and is the first iteration of an ongoing collaboration focused on championing best-in-class, innovative and easy-to-use applications for travel partners that elevate their personal interactions with clients.
Travel partners can get started using Oceania Insider Connect by co-branding their first content experience here or by going to inspires.to/oceania (no login required).
Oceania Cruises’ sister brands, Norwegian Cruise Line and Regent Seven Seas Cruises, are already having "tremendous success" with their respective versions of this service, NCL Connect and Regent Connect, the cruise line said.
"The program continues to receive great feedback, with travel partners stating that the ease and personalization of the platform has helped them better engage their valued client base and sell more efficiently," said Oceania.
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