Ensemble hosts inaugural President's Circle meeting in Toronto

Ensemble recently held its first-ever President’s Circle meeting from February 19-21 in Toronto. The exclusive, invite-only event brought together top-producing members and strategic partners for an executive-level discussion aimed at driving higher yield through profit-sharing and Ensemble’s programming. 

The President’s Circle comprises the top 10 agencies—split evenly between the U.S. and Canada by production—as well as senior executives from Ensemble’s most profitable partners based solely on sales.

The selection process is based on annual production figures, ensuring dynamic representation and fresh perspectives year after year. 

This year’s meeting focused on increasing earning opportunities with top-paying strategic partners, leveraging Ensemble’s programming to drive production, and fostering collaboration among members and partners who have the greatest opportunity to impact profitability. 

Highlights of the agenda included: 

• A members-only breakfast fostering candid discussions and knowledge sharing. 
• An interactive workshop focused on leveraging consortia programming to drive production and maximize profitability. 
• A unique "cook and dine" dinner experience, emphasizing teamwork and collaboration. 
• Attendance at the Tony Award-winning musical Come From Away, a moving performance that underscores the powerful force of travel and local communities  

“The launch of the President’s Circle marks an important milestone for Ensemble as we continue to evolve and deliver increased value to our members and partners,” stated Michael Johnson, president of Ensemble.  “By bringing together our top-producing agencies and most strategic partners, we are creating a forum for collaboration and innovation that will drive profitability and growth for everyone involved. Events like this underscore the essence of Ensemble: fostering connections, sharing knowledge, and building a community of excellence.” 

The inaugural event set the stage for future meetings of the President’s Circle, establishing a foundation for strategic discussions and partnerships to benefit members and partners alike.  Participating partners included representatives from Delta, Globus, Norwegian Cruise Line, Regent, Viking and WestJet Vacations. 

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