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Thursday,  November 12, 2026   12:41 PM
SeaU: TravelBrands to allow cruise booking changes through Access+
Bruce Lidberg, senior director of sales at travelbrands Inc; Nathalie Tanious, president & CEO, H.I.S-Red Label Vacations, parent company of travelbrands; Christian Roussin, director of sales (Quebec) and strategic development.travelbrands. (PAXGlobalmedia)

TravelBrands will soon allow travel advisors to modify their cruise bookings directly through its Access+ platform.

Developed in response to advisor requests, the feature will initially be available for individual bookings only.

The announcement was made Nov. 11 during the TravelBrands and Encore Cruises SeaU conference, which is bringing together more than 260 advisors from across Canada this week aboard Virgin Voyages’ Scarlet Lady for training and networking.

“It’s all about saving time,” Bruce Lidberg, senior director of sales at TravelBrands Inc., said.

Advisors will be able to make changes including name and date-of-birth corrections, as well as requests related to dining times and cabin bed configurations.

Seven cruise lines will be supported at launch: Carnival Cruise Line, Celebrity Cruises, Holland America Line, Princess Cruises, MSC Cruises, Royal Caribbean International and Norwegian Cruise Line.

According to TravelBrands, no training will be needed to use the feature. However, a demonstration will be available on Access+.

In the video below, recorded for PAX at SeaU, Lidberg introduces the new tool and explains how it will allow advisors to modify cruise bookings online.


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