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Sunday,  May 19, 2024 9:56 AM 

Grenada Tourism Authority discusses industry with sister isles stakeholders

Grenada Tourism Authority discusses industry with sister isles stakeholders
L-R: Javan Williams, Permanent Secretary with responsibility for Carriacou and Petite Martinique Affairs and Local Government, Rina Mills, GTA Product Development Officer Carriacou office, Petra Roach, CEO of the Grenada Tourism Authority, Randall Dolland, Chairman of the Grenada Tourism Authority. (GTA)
Pax Global Media

The Grenada Tourism Authority (GTA) led a delegation to address what it called “pressing concerns” with key tourism stakeholders on the sister isles.

The delegation included Minister for Carriacou and Petite Martinique Affairs the Honourable Tevin Andrews, Chairman of the GTA Randall Dolland and CEO of the GTA Petra Roach.

The visit was marked by constructive dialogue and focused on several critical aspects of the island's tourism industry, like destination marketing, stakeholder communication, heritage site preservation, product development and cultural legacy transmission.

One of the primary topics was the enhancement of Carriacou's marketing strategies.

“We need to understand more of what's happening on the sister isle by working closely with the Minister for Carriacou and Petite Martinique Affairs, Honourable Tevin Andrews, and all of you, essentially,” said Dolland.

“We are going to need more focus on the product itself. From here, we need to increase capacity and do more in a sustained way to continue the development of Carriacou and Petite Martinique. Having one meeting will not reap real results, we need to be constant with our efforts. The next step is very clear. We need to put more resources into Carriacou to continuously develop and build on its magic and we definitely need to continue to take that to the world.”

Andrews assured the stakeholders that a number of their concerns are being addressed.

“Plans are in motion to rebuild the Hillsborough jetty in efforts to make it a port of entry again,” he said.

“Improving travel access to the islands is something that we are aggressively working on and are passionate about. Night landing at the Lauriston Airport, having daily flights to Carriacou and helping to improve tourism access to the territory. All of these concerns are on the table and plans are underway to address them.”

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