Dana Welch appointed Marketing Manager, Canada for Tourism Ireland

Tourism Ireland has appointed Dana Welch as its new Marketing Manager for Canada, effective Oct. 27.In her new role as Tourism Ireland’s Marketing Manager for Canada, Dana is responsible for leading Tourism Ireland’s marketing operations in Canada. Specifically, she will have responsibility for implementing Tourism Ireland’s new three-year ‘Strategy for Growth,’ which aims to grow tourism from Canada to the island of Ireland by 47 per cent between 2014 and 2016.

Dana has nine years' experience in strategic marketing, most recently in her role as Senior Marketing Manager at Cineplex Entertainment, where she was responsible for delivering premium brand and local marketing as well as sponsorship and media campaigns, including Cineplex’s National Community Day and Multicultural Marketing. Prior to her time at Cineplex, Dana managed National Client accounts for top-tier brands at TrojanOne.