Jeff Carpenter returns to TravelBrands as strategic account manager

TravelBrands has announced Jeff Carpenter will return to the company as strategic account manager.

A newly created position, one of its key focuses will be to provide enhanced support to home-based consortium accounts.

With over 20 years of industry experience, including as TravelBrands’ business development manager for Western Canada, Carpenter brings a wealth of knowledge of the travel landscape and a proven track record in nurturing partnerships.

“We’re excited to welcome Jeff back to the TravelBrands family,” says Bruce Lidberg, director of sales at TravelBrands. “Having worked alongside Jeff for many years, I have seen firsthand his dedication, strategic mindset and ability to build lasting relationships. His return to TravelBrands in this key role underscores our commitment to providing top-tier support and solutions to our valued retail partners.”

Carpenter’s extensive background enables him to understand and anticipate the evolving needs of travel professionals, making him what TravelBrands calls “the ideal candidate to drive growth and strategic collaboration.”

In this role, he will work closely with select TravelBrands retail partners to provide tailored solutions, identify growth opportunities and ensure they receive the highest level of support.

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