Hyatt to grow Sunscape brand through Be Live collaboration

Hyatt Hotels Corporation has announced a multi-property collaboration with Be Live Hotels that will include the growth of the Sunscape Resorts & Spas brand in the Caribbean. 

The deal is expected to expand Hyatt’s Inclusive Collection, which was introduced following Hyatt’s acquisition of Apple Leisure Group in 2021, by nearly 2,000 rooms.

According to a press release, two Be Live Hotels properties in the Dominican Republic, owned by Spanish hospitality company Globalia, will be renovated and transformed into Sunscape Resorts & Spas. 

The renovated hotels are expected to open in 2023, boosting the family-friendly brand’s presence in the Caribbean.

“This planned expansion of the Sunscape Resorts & Spas brand in the Caribbean marks an opportunity to broaden all-inclusive family-friendly offerings in a desirable market for global travelers. We are seeing great demand for the four-star product and are grateful for the trust of Globalia in the future of these properties as part of our growing global Inclusive Collection brand portfolio,” said Javier Coll, group president, global business development and innovation, Inclusive Collection at Hyatt. “We believe this collaboration showcases the combined strength and potential of Hyatt and Apple Leisure Group and how owners are empowered to remain vested in their assets while achieving success through our brands, distribution channels and global reputation.”

Sunscape Resorts & Spas promises "next level" colourful beachfront locations where guests can appreciate activities the entire family can do together. 

Children 12 years of age and under can play the day away at the supervised Explorer’s Club for kids while teens have their own space at the Core Zone. 

The Unlimited-Fun experience promises best-in-class service, gourmet á la carte restaurants with kid-friendly options and delectable drinks and endless day and nighttime activities for the entire family.

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