Exoticca wraps up roadshow in Vancouver: growth, B.C. insights, new tools for trade

Exoticca concluded its Canadian Fall Fling roadshow in Vancouver Thursday night (Oct. 9) at the elegant Esperlus Venue, near False Creek and Granville Island, offering stunning waterfront views.

More than 250 travel advisors attended the event, which marked the grand finale of Exoticca’s Canadian tour and highlighted the brand’s latest updates for 2025.

It was the first time Lluis Vidal, chief operating officer and co-founder of Exoticca, joined a Canadian roadshow to personally meet with travel advisors.

“It has been amazing, really—getting to know a lot of people who work with us and hearing feedback from first-time users and customers. It has been a great experience,” he said.

Although Exoticca operates in 11 countries, Vidal says Canada remains one of the brand’s top strategic priorities.

“It’s our focus. There is a perfect market fit. It’s the market where we have the highest expectations in terms of results and performance,” he added.

Strong momentum in B.C.

According to Cindy Chau, Exoticca’s director of sales for British Columbia, the province is seeing strong growth.

“Our growth this year has been around 100 per cent year over year for the last two and a half years I’ve been working for Exoticca,” Chau said. “I believe my nearly 20 years in the industry have helped build trust and confidence in the brand.”

When Chau joined the company, Exoticca was still relatively unknown in the province.

“The numbers were very low. I think it was missing a trust factor because it was a new company coming to North America. I’m here for B.C. travel agents—and it’s nice to have one province to focus on and truly support travel agents in the province,” she explained.

British Columbians, she added, appreciate the convenience and affordability of Exoticca’s all-in-one packages.

“They love being able to travel to exotic destinations at an affordable price. Everyone was waiting for this kind of product that includes airfare, hotels, and tours all in one place. Travel agents don’t have to build it themselves—it’s a nice change for them.”

Even with longer flight times, Exoticca’s pricing remains competitive for travellers departing from Western Canada.

“With Exoticca, it doesn’t necessarily cost that much more. We’ve negotiated contracts so prices remain consistent across the country. For example, our Turkey ‘knockout sale’ is $1,999 from Toronto, but only $2,299 from Vancouver—so not much more,” Chau said.

As for the most popular destinations, Portugal leads the way in B.C.—as it does nationwide—thanks to its affordability, often under $2,000 including flights and tours.

Other favourites include Peru and South Africa, while Southeast Asia (Vietnam, Cambodia, and Thailand) continues to attract West Coast travellers due to shorter flight times.

Meanwhile, China is showing renewed momentum after a slow start, she said. 

Technology that simplifies travel

Exoticca’s proprietary platform connects flights, hotels, transfers, and activities in real time, allowing travellers to book complex multi-day tours in just minutes, without the usual manual work.

The dedicated traveler app enhances the experience with real-time updates, 24/7 assistance, and notifications for a seamless journey.

With more than 300 tours across 70+ destinations, Exoticca’s SmartFare technology automatically combines the best available airfares and local services to secure the lowest price.

By automating the booking process end-to-end, the company offers highly competitive, turnkey travel experiences—bookable in just one click.

New tools & trade incentives

Exoticca has introduced several new features designed to support travel advisors.

One highlight is a customizable microsite that allows agents to personalize their own Exoticca booking page with their logo, photo, and contact information.

Each agent receives a unique URL that tracks client bookings and ensures commissions remain linked to the original advisor.

Importantly, Exoticca pays commissions on all components of a trip, including flights, taxes, and optional excursions. Commissions are paid shortly after the client’s deposit.

The company also runs an Agent Loyalty Program offering commissions between 10 and 16 per cent, rising up to 20 per cent for top sellers. Additional bonuses and early booking incentives are also available.

Throughout its cross-country tour, Exoticca met with more than 2,300 travel advisors, a testament to the brand’s commitment to Canada.

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