“The luxury of choice”: Silversea broadens pricing structure

Silversea has broadened its pricing structure to include three fare options, catering for guests’ varied preferences.

Complementing its Door-to-Door all-inclusive fare, which provides guests with a seamless journey that starts and ends at their homes, Silversea has enhanced its Port-to-Port all-inclusive fare, which is now available on all voyages.

Now included in Silversea’s Fare Guarantee program, the Port-to-Port fare will be eligible for the same promotions and savings as the Door-to-Door fare.

Moreover, Silversea has introduced a new voyage-only Essential fare for time-pushed guests seeking experiential flexibility.

“We believe choice is at the heart of true luxury. Enjoying a more customized range of pricing options, guests can tailor their experience by opting for our Door-to-Door, Port-to-Port or Essential fare, while still benefiting from the superlative service and the other hallmarks of luxury that they have come to expect from Silversea,” said Roberto Verdino, Silversea’s SVP of revenue management, in a news release.

“The luxury of choice”

The addition of the new Essential fare broadens Silversea’s pricing structure, which the brand refers to as “The Luxury of Choice.”

It provides Silversea’s discerning guests with the flexibility to book the experience that best suits their lifestyle, preference, and priorities. The three fares include:

Door-to-Door All-Inclusive Fare: Featuring a price guarantee, Silversea’s most popular fare option includes a seamless journey that starts and ends at guests’ homes. The Door-to-Door all-inclusive fare encompasses private executive transfers between home and airport, international flights with Business Class upgrades available at reduced rates, shore excursions, and more — making it one of the most competitive and comprehensive all-inclusive fares in the industry.

Port-to-Port All-Inclusive Fare: A recently enhanced option, the Port-to-Port all-inclusive fare has been expanded to include all voyages, and provides an ideal choice for those who prefer to make independent pre- and post-cruise travel arrangements, but still want shore excursions included. As well as benefiting from the Fare Guarantee program, guests sailing on Silversea’s Port-to-Port fares will now be able to benefit from the same promotions and savings as those sailing on Door-to-Door fares.

Essential Fare: Silversea’s new value-rich, voyage-only fare option features all onboard inclusive amenities and services on a selection of soon-to-depart voyages, while offering guests the flexibility to arrange their own air, transfers, and shore experiences according to their schedule. With stricter terms and conditions, the time-sensitive Essential fare does not include shore excursions on ocean-going voyages, yet includes shore excursions, expedition gear, and charter flights when booked for expedition voyages.

The Essential fare, Door-to-Door and Port-to-Port all-inclusive fares, are available on the following voyages:

• Seward (Anchorage) to Vancouver, May 16 – 23, 2024
• Reykjavík to Churchill, Manitoba, June 29 – July 15, 2024
• Athens (Piraeus) to Venice (Fusina), July 19 – 30, 2024

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