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CLIA launches agent toolkit for Plan A Cruise Month
09-15-2016
10:35 am
As CLIA prepares for its annual Plan a Cruise Month campaign in October, the organization is offering travel agents a complete toolkit to maximize sales during the event.
The kit is available to CLIA Travel Agency and Agent Members at www.cruising.org/PACMToolkit and includes:
- Plan a Cruise Month Branded Merchandise Order Information – Details on how to order branded campaign merchandise.
- Press Release - A customizable press release that agencies can send to local media.
- Social Posts - Customizable posts to use on social media sites (Facebook and Twitter).
- Email – A customizable email template to send to clients and prospects.
- Cruise Deals and Promotions - Details about special Plan a Cruise Month deals and promotions from CLIA Cruise Line Members.
- Logos, Visuals – Graphics to promote the campaign.
Taking place during the month of October, the Plan A Cruise Month campaign “unites the cruise community on a global scale and is designed to generate widespread awareness of cruise travel,” CLIA said.