Carnival unveils upgrade program for agents

Carnival Cruise Line has introduced a new ‘Be the Hero’ upgrade program for travel agents, providing them with the chance to offer specially-priced cabin upgrades to their booked clients.

Agents can opt in via the line’s travel agent website, GoCCL.com, allowing them to receive special upgrade offers that are only sent to participating agents. All confirmed and paid upgrades will be fully commissionable.

Upgrades, the cruise line confirmed, are available on a first-come-first-served basis, with upgrade offers ranging from upgrades within the booked category – from an interior to an ocean view or balcony, and an ocean view or balcony to a suite.

Agents with eligible bookings will be sent these upgrade offers on a weekly basis, starting April 11, 2018. Agents may register to participate until April 4, 2018. Agents can select upgrades for clients via the ‘upgrade your client’ link in the ‘manage booking’ section of GoCCL.com.

Clients can also be sent available upgrade offers, with templates created and provided by Carnival. Agents will receive a report with completed upgrades, including their enhanced commission, the day after payment.

“We know how much our guests value the experience of booking with travel agents and this upgrade opportunity provides an additional way for agents to deliver enhanced sales and service to their clients,” commented Adolfo Perez, senior vice-president of sales and trade marketing, Carnival.

“Our research shows that guests who sail in upgraded accommodations have a greater tendency to continue booking at that level moving forward, making this an ongoing upsell opportunity for our travel partners.”

Agents can find more information at GoCCL.com.