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VoX to represent Tourism Australia in Canada
Tourism Australia has chosen VoX International as its Canadian representative.
According to a release from Tourism Australia, VoX will be responsible for developing partnerships and new business opportunities for the tourism organization, as well as forging relationships with the travel trade, tour operators and airlines to further promote the destination in Canada.
Currently, Canada is Australia’s 13th largest inbound market, with 142,600 arrivals (a 5.8 per cent increase) recorded from January to June 2015.
The announcement coincides with the re-launch of the Aussie Specialist Program (ASP) which helps to equip advisors with the knowledge and skills to sell Australia. VoX will also provide support and training for ASP.
VoX International will represent Tourism Australia out of their Toronto office, as well as in Vancouver and Montreal. For trade related enquiries, contact Paul Larcher, Senior Account Director (416) 935-1896 ext. 226 or paul@voxtm.ca; in Western Canada, agents can contact Lea-Ann Goltz at Lea-Ann@voxtm.ca.