Flair gears up to launch airline ticket resale service

Flair Airlines is gearing up to launch its first-ever airline ticket resale service.

First announced in October, the platform – the first of its kind in Canada – is powered by French travel-tech startup Fairlyne.  

This feature, part of the company’s Flair FWD strategy, allows passengers holding non-refundable tickets to request to resell their seat directly through Flair’s website.

Instead of losing the value of their ticket when plans change, eligible customers will soon be able to list their seats for resale and receive compensation if another traveller successfully purchases them.

READ MORE: Flair launches B2B strategy, tour operator, “Express” option, more bundles & resale option

For Flair, it means better seat utilization on high-demand flights and a more flexible, customer-friendly travel experience.

“This service is about providing passengers with a better experience, even when they can’t travel,” said Maciej Wilk, CEO of Flair Airlines, in a press release. “It’s a smart solution that offers our customers more flexibility while helping us optimize flight occupancy. We’re proud to be among the first to launch this kind of innovation in Canada.”

The service is powered by Fairlyne’s white-label platform, designed specifically for the travel industry.

It enables Flair to deliver a seamless, branded experience while maintaining full control over pricing, rules, and conditions for resale.

“We’re helping airlines introduce a new level of customer service and flexibility, while maintaining complete control,” said Gilles de Richemond, CEO of Fairlyne. “It’s a customer-first approach that addresses a long-standing frustration.”

The new resale feature will launch in the coming weeks, Flair says.

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