Ensemble joins WTTC as regional member to amplify voice of travel advisors

Ensemble has joined the World Travel & Tourism Council (WTTC) as a regional member, according to a press release.

The consortium, which includes top-tier travel throughout the U.S. and Canada, says it will contribute to WTTC’s efforts “to advance collaboration, innovation, and sustainable growth” across travel and tourism, “ensuring the voice of the travel advisor community is represented in shaping the industry’s future.”

“We are truly honoured to join the World Travel & Tourism Council as a Regional Member as it reflects Ensemble’s belief in the essential role travel advisors play in the global travel and tourism ecosystem,” said Michael Johnson, president of Ensemble, in a statement.

“Advisors are a critical link between destinations, suppliers, and travellers, helping to drive sustainable growth, responsible tourism, and meaningful economic impact worldwide. Being part of WTTC allows us to ensure the advisor perspective is represented in conversations shaping the future of international travel.”

Gloria Guevara, WTTC president & CEO, noted that travel advisors are “an essential pillar of our sector, connecting travellers to destinations and supporting sustainable growth across communities worldwide.”

“Ensemble’s leadership in empowering agencies through innovation, technology, and strong partnerships brings valuable insight to our global dialogue,” she said.

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