Direct Travel plans Q2 2027 launch for Anywhere advisor platform

Direct Travel has announced plans to launch Anywhere, a platform designed to help independent leisure travel advisors across its network manage daily operations, track commissions and access information.

Targeted for launch in the second quarter of 2027, the platform will bring together workflows, information and tools to reduce administrative tasks and the need to work across multiple systems.

According to Direct Travel, Anywhere will improve commission visibility and tracking while providing faster access to information advisors use to serve clients.

Developed with advisor input

The project began in spring 2025, when a small internal team explored the question: “What if we could create a platform that not only made advisors more efficient, but also allowed them to work the way they want to work?”

Over the following 18 months, Direct Travel consulted leisure advisors across its network to identify challenges and gather feedback on how technology could support their businesses.

The company established two advisory boards in July 2026, bringing together employee and independent leisure advisors to provide ongoing guidance during development.

"Travel advisors are the backbone of our industry, yet too often they're forced to navigate technology that creates more complexity than value," said Stephen Smith, EVP, Leisure Travel at Direct Travel. 

"With Anywhere, we're building a platform that streamlines operations, improves access to information, and helps advisors work more efficiently without sacrificing the flexibility and autonomy that make them successful. This is technology built with advisors, not for advisors."

Direct Travel will continue working with advisors to refine the platform. 

Further details, including rollout plans and feature updates, will be shared ahead of the planned launch.

The company has 900 leisure advisors across North America, Europe, Australia and New Zealand and is a member of Virtuoso.

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